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SilentManager launch the official Scottish Cup Predictor game for the Scottish FA

In a bid to boost the interest amongst football fans in the Scottish Cup, the Scottish Football Association have engaged SilentManager, the fantasy sports and predictor game specialists, to run a score predictor game for the 2009-10 competition.

The simple game format requires the user to predict the result of matches in the Scottish Cup competition. Correct predictions gain the user points, which add up throughout the competition to a league ranking. Having gained sponsorship from SEAT, the top placed predictor at the end of a competition will win a SEAT Ibiza car.

The Scottish FA are using the simple engagement tool to build an online community and increase awareness of the Scottish Cup, as well as a platform to promote its “Active Nation” programme to the under 16’s audience. By running a youth version alongside the adult game, the game is creating interest in both the Scottish Cup, and the fitness programmes run by the Scottish FA to encourage children to enjoy sport and exercise.

The Scottish FA are also working with the Daily Record to bring the game to wider audience in Scotland, by advertising the game in print and via online content in the build up to the first round of matches. And with sponsor SEAT onboard giving away a car, the game looks set to reach a wider audience than just the hardcore fans.

“We are extremely pleased to be working with a federation such as the Scottish FA. We have worked closely with the SFA to ensure that we provide a prediction game that is open to wide audience and can promote the Scottish Cup ” Comments Jon Trigg, SilentManager’s Managing Director.

The Scottish Cup predictor games will start scoring from the first round of the Scottish Cup on Saturday 26th September 2009, through to the final on 15th May 2010. There are prize opportunities throughout the competition.

The sites can be viewed through the Scottish FA website: http://www.scottishfa.co.uk/scottishcuppredictor

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Contact Information:

Jon Trigg jon.trigg@silentmanager.com.au

SilentManager™

UK: t. +44 (0)1273 916140, AU: t. +61 (0)2 9954 4455

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